Monday, April 21, 2014
Alabama inks lucrative new multimedia rights deal - CBSSports.com - Jerry Hinnen - For the latest example, see this report from the Sports Business Journal on the Crimson Tide's new multimedia rights contract with Learfield Sports, which will pay the school "at least $150 million to $160 million over 10 years," i.e. "double Alabama's guarantee previously" with Learfield. Per SBJ, the contract will give the Tide the third-highest multimedia rights deal in the country behind Texas and Notre Dame -- though both the Longhorns' and Irish's deals include television rights for football.
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